WRDS
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Web-wide visitation and transaction behavior
 
Updated! comScore on WRDS

WHARTON RESEARCH DATA SERVICES and COMSCORE NETWORKS® have joined forces to deliver unparalleled insight into consumer behavior TM directly to your desktop. Panelist-level datasets through WRDS and comprehensive aggregate statistics through Media Metrix XPC:

  • 2004 comScore Disaggregate Dataset : 12 months of behavioral activity

    Web-wide visitation and transaction behavior based on a random sample from a cross-section of more than 1.5 million Internet users in the United States who have given comScore explicit permission to confidentially capture their Web-wide activity. Includes panelist-level browsing and buying behavior from tens of thousands of Internet users. Also available: 2002 comScore Disaggregate Dataset.

    Try the WRDS-comScore interface


  • comScore Media Metrix XPC

    comScore Media Metrix is the leading source for Internet audience measurement. Detailing the behavior of people who access the Internet, proprietary networks like AOL, instant messaging and other digital applications, this service delivers the most accurate and comprehensive audience ratings and estimates available today. For more details on comScore Media Metrix XPC, please visit:
    http://www.comscore.com/metrix/xpc.asp


comScore Networks is a global research provider and consultancy to which leading marketers, investment firms, academic researchers turn for insight into consumer behavior. For more information about comScore Networks, Inc., please visit www.comscore.com or send email to Janet McCabe at jmccabe@comscore.com.

For more information on WRDS and what Wharton offers to universities in research services, send your inquiries to wrds-support@wharton.upenn.edu

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